Winner: Be the Inspiration

NZ Olympic Committee

Launched on 5 August 2015, the New Zealand Olympic Committee's campaign 'Be The Inspiration' came to life across our digital platforms. It's huge success was helped  by the athletes activating and amplifying the campaign to help tell their own story, and as a result the combined story of the New Zealand Olympic Team, friends and family and partners. New Zealanders inspired our athletes, and our athletes in turn inspired New Zealand.